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4 Signals in a World of Noise ☕️


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Stealing money from airlines


Hey Reader,

If you’ve ever felt torn between intuition, fear, logic, and “what everyone else says,” welcome to being human in 2025. The world is loud, and sorting real signals from internal static is becoming an actual skill.

I’ve started noticing four distinct types of signals that help me understand what to follow, what to question, and what to release. They’ve changed how I make decisions; maybe they’ll do the same for you.

4 Signals in a World of Noise

The ability to discern these will take you far:

1. Callings

These are the people, places, roles, ideas, or opportunities that quietly pull you forward. They're not particularly flashy or demand attention, they just sort of spark within you. A calling is often the thing you tell yourself you’re “not ready for,” even though a part of you already is.

How you know: it feels like fear at first, but underneath, you’re secretly excited.

2. Warnings

These are the internal alarms your body sends before your mind can explain why. A client feels off, a conversation shifts, a path suddenly feels too narrow. Your system picks it up instantly.

How you know: your body literally makes you pause (physically or vocally). This is how I know when I'm saying something I do or don't believe.

3. Resistance

This is the tension that shows up right before growth. It’s uncomfortable, not because something is wrong, but because something is changing––and there's always a fight. Think giving birth, a sprouting plant growing through the dirt, or a baby's tooth emerging. It’s the thing before the next version of you.

How you know: your comfort argues to keep you where you are. You'll cry and scream the whole time.

4. Tree Stars

These are the small, unexpected reminders that you’re not alone. A phrase, a symbol, a person, an animal, a memory. It's something familiar that appears at exactly the right moment. They don’t fix things; they steady you (like when my Dad shows up in my dreams).

How you know: it feels familiar in a way you can’t justify, like it was placed there on purpose.


United airlines tried to sue this company and lost. Ha! Please take their money.


BEHIND THE BUSINESS

Book Formatting Behind the Scenes

Consider this my gentle confession: I did say I was going to release two products by Black Friday…and then promptly remembered I am still a mortal human with limits.

I announced them with the conviction of someone who believes she has 42 hours in a day, but once I got into the work (formatting the book, refining the pieces), I realized they just needed more time. (Also it would be very on brand for me to give you a Black Friday deal in December).

If there’s something you’re hoping I cover in these upcoming products (e.g. a process, a mindset, a framework), hit reply and tell me. I’d love to make sure these earn a place in your world.


COFFEE THOUGHT

This timely and relevant tweet 3 years ago gave me one of my favorite clients today.

DAILY QUOTE

"If you can’t state your position in eight words, you don’t have a position." –– Seth Godin

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Cheers to chuggin' along,

tanya moushi ("moo-shee")


👩🏻‍💻 moushi.co 👋🏽 Instagram or 🫱🏼‍🫲🏽 Linkedin

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Daily Inspire

Building a portfolio of business while living a creative life.

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